Research

Publications

1. Chen Liang, Ji Wu, and Xinxin Li (2023) Do ‘Likes’ in a Brand Community Always Make You Buy More?. Information Systems Research.
2. Chen Liang, Yili Hong, and Bin Gu (2024) Monitoring and the Cold Start Problem in Digital Platforms: Theory and Evidence from Online Labor Market. Information Systems Research.
3. Jingbo Hou*, Chen Liang*, Pei-yu Chen*, and Bin Gu (2023) Can Telework Adjustment Help Reduce Disaster-Induced Gender Gap in Job Market Outcomes?. Information Systems Research. (* These authors contributed equally)
4. Jingbo Hou, Chen Liang, and Pei-yu Chen (2024) How Socially Perceived Threat Shapes Preventive Behavior in the Context of COVID-19. Production and Operations Management.
5. Chen Liang, Yili Hong, and Bin Gu (2024) Monitoring and Home Bias in Global Hiring: Evidence from an Online Labor Platform. Information Systems Research.
6. Jing Peng and Chen Liang (2023) On the Differences Between View-Based and Purchase-Based Recommender Systems. MIS Quarterly, 47(2):875-900.
7. Chen Liang, Yili Hong, Pei-yu Chen, and Benjamin Shao (2022) The Screening Role of Design Parameters for Service Procurement Auctions in Online Service Outsourcing Platforms. Information Systems Research, 33(4), 1324-1343.
8. Chen Liang, Jing Peng, YiliHong, and Bin Gu (2023) The Hidden Costs and Benefits of Monitoring in the Gig Economy. Information Systems Research, 34(1):297-318.
9. Ziru Li, Chen Liang, Yili Hong, and Zhongju Zhang (Equal contribution)(2021) How Do On-demand Ridesharing Services Affect Traffic Congestion? The Moderating Role of Urban Compactness. Production and Operations Management, 31(1), 239-258.
10. Chen Liang, Zhan (Michael) Shi, and Raghu Santanam (2019) The Spillover of Spotlight: Platform Recommendation in the Mobile App Market. Information Systems Research, 30(4), 1296-1318.
11. Ni Huang, Bin Gu, Gord Burtch, Yili Hong, Chen Liang, Kanliang Wang, Dongpu Fu, Bo Yang (2019) Motivating User-Generated Content with Performance Feedback: Evidence from Randomized Field Experiments. Management Science, 65(1), 327–345.

Selected Working Papers

• Tong Shen, Chen Liang, Jing Peng, Mengcheng Guan, and Jianbin Li. Breaking the Stigma: The Role of AI in Drug Purchases for Sensitive Health Conditions.
• Chen Liang, Murat Tunç, and Gordon Burtch. Market Punishment of Strategic Generosity: An Empirical Examination of NFT Charity Auctions.
• Chen Liang, Bowen Lou, Mengwei Qu. COVID-19 and Platform Switching of Multihoming Workers in the Gig Economy.
• Stan (Chenbo) Shi, Wang Jin, and Chen Liang. Breaking the Glass Ceiling or Breaking Trust: How Does a Female Fraudster Affect Crowdfunding for Female Entrepreneurs?
• Chen Liang, Jing Peng, Zhuoyan Li, and Ming Yin. The Valuation Paradox of Generative AI: Evidence from Gig Workers.
• Tong Shen, Chen Liang, Xinxin Li, and Chunxiao Li. Beyond Automation: The Impact of Robotaxi Services on Ride-Hailing Consumer Behavior.
• Tong Shen, Chen Liang, Chunxiao Li, Shuliu Yuan, and Bin Gu. AI Versus Human Decision-Making: Evidence from A Large-Scale Randomized Field Experiment.